A Personal Branding Journey
On 23rd February, I co-hosted the inaugural #BrandYourself workshop, alongside Lizzie Parsons of Lizzie Parsons Image Consultancy and Stephanie Cronin of Summers Photography at the very beautiful Great House at Sonning. The event was born through a discussion over coffee at a networking meeting, where we were talking about the importance of personal branding. It was obvious that our expertise was complementary. By working together, we could take our delegates on a new kind of personal branding journey.
With her exceptional knowledge of colour, style and trends, Lizzie helped delegates to identify and capture their personal style. She worked with them before and during the event, styling them in preparation for their mini-photoshoot.
Stephanie was amazing in encouraging delegates to relax in front of the camera. She instilled so much confidence, and captured their personalities and their brands through stunning lifestyle photos.
Finally, I led two afternoon workshops, designed to translate the visual brand they had established, and apply it to the digital and physical world. The first session covered personal branding online, and the second covered face-to-face networking.
Where will the #BrandYourself journey take our delegates?
We had six wonderful women – all beautiful both inside and out – join us for our pilot workshop. They ranged from owners of a dog grooming studio and a yoga studio; to a corporate trainer; to a therapist. It was an honour to be able to work with them and seeing their confidence grow was such a pleasure. Each delegate’s path through the #BrandYourself journey will be different, and we can’t wait to see where it takes them next. But if they feel confident in taking their first steps, then we have done our job.
What’s next for the #BrandYourself2018 team?
February’s workshop was very much a pilot, but the feedback we received was beyond anything we could have hoped for! We left feeling humbled, inspired, and so excited, and so I’m delighted to confirm that planning is now underway for our next session, which will be held in early Summer 2018! It doesn’t matter if you’re working on your own, setting up a business for the first time, or in a senior management position at a large corporate. It doesn’t matter how old you are or what kind of job you do. The #BrandYourself journey is for everyone. Get in touch for more information!